Tag: Bakery POS

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Top-Selling Bakery Items on Swiggy & Zomato

With food delivery platforms like Swiggy and Zomato revolutionizing the culinary landscape, understanding customer preferences is crucial for bakery owners aiming to optimize their offerings. This article delves into the most ordered bakery items on Swiggy and Zomato, providing actionable insights backed by data. 

1. Cakes – The Evergreen Delight

Bakery items on swiggy and zomato

Cakes consistently top the list of bakery items ordered online, catering to celebrations and personal indulgences alike.

Cakes remain a cornerstone of celebratory occasions in India. On New Year’s Eve 2025, Swiggy delivered an impressive 296,711 cake orders, underscoring their popularity during festive times (Source: The New Indian Express). Notably, specific varieties like choco lava cake and chocolate truffle cake have seen substantial orders, with 3.6 million and 2.27 million orders respectively in recent years (Source: NDTV Profit).

Most Popular Cakes:

~ Chocolate Truffle Cake: A rich, decadent favorite among dessert enthusiasts.

~ Choco Lava Cake: In 2024, this molten delight was ordered approximately 3.6 million times on Swiggy.

~ Red Velvet Cake: Known for its vibrant hue and unique flavor profile.

~ Black Forest Cake: A classic choice, blending chocolate with cherries and cream.

~ Fruit Cake: Gaining popularity due to a growing preference for fruit-based desserts.

Strategies to Enhance Cake Sales:

1. Prompt Delivery Services: Offering same-day and midnight delivery can cater to spontaneous celebrations.

2. Customization Options: Personalized cakes for events can attract a broader clientele.

3. Collaborative Promotions: Partner with Swiggy and Zomato to provide exclusive discounts for bulk orders.

2. Pastries – Single-Serve Pleasures

Bakery items on swiggy and zomato

Pastries offer a convenient and affordable indulgence, making them a popular choice for individual servings.

Top Pastry Choices:

~ Chocolate Pastry: A miniature version of the beloved chocolate cake.

~ Butterscotch Pastry: Praised for its creamy texture and caramelized flavor.

~ Red Velvet Pastry: Aesthetic appeal combined with a distinct taste.

~ Pineapple Pastry: A tropical twist that’s both light and refreshing.

~ Tiramisu: An Italian classic that’s seeing increased orders.

Boosting Pastry Sales:

1. Assorted Packs: Offer variety boxes to encourage sampling.

2. Diet-Friendly Options: Introduce vegan and eggless variants to cater to diverse dietary preferences.

3. Attractive Packaging: Enhance presentation to make pastries suitable for gifting.

3. Donuts – The Trendy Treat

Bakery items on swiggy and zomato

Donuts have seen a surge in popularity, appealing to both traditional tastes and adventurous palates.

Best-Selling Donuts:

~ Chocolate Glazed Donut: A timeless choice for chocolate lovers.

~ Classic Sugar Donut: Simplicity that never goes out of style.

~ Boston Cream Donut: Filled with custard and topped with chocolate, it’s a rich delight.

~ Strawberry Frosted Donut: A fruity option that’s both colorful and flavorful.

~ Assorted Donut Boxes: Perfect for group settings or indecisive customers.

Enhancing Donut Appeal:

1. Value Packs: Offer donuts in bundles (e.g., packs of 6 or 12) with competitive pricing.

2. Innovative Flavors: Experiment with trending ingredients like matcha or caramel.

3. Promotional Deals: Implement “Buy One Get One” offers during off-peak hours to boost sales.

4. Brownies – The Fudgy Favorite

Most ordered bakery items on Swiggy and Zomato

Brownies are cherished for their rich texture and versatility, making them a staple dessert choice.

Popular Brownie Variants:

~ Classic Chocolate Brownie: Dense, moist, and irresistibly chocolaty.

~ Walnut Brownie: Adds a crunchy dimension to the traditional brownie.

~ Oreo Brownie: A fusion dessert combining two favorites.

~ Red Velvet Brownie: A colorful twist that’s gaining traction.

~ Brownie with Ice Cream: A popular combo that elevates the dessert experience.

Strategies for Brownie Sales:

1. Family-Sized Portions: Offer larger packs for gatherings.

2. Health-Conscious Options: Introduce sugar-free or gluten-free brownies.

3. Collaborative Combos: Partner with beverage brands to create dessert and drink bundles.

5. Savory Bakes – Quick and Satisfying

Bakery POS

Savory items cater to those seeking a quick, hearty snack, especially during breakfast or tea times.

In-Demand Savory Items:

~ Butter Croissant: Flaky and buttery, perfect for mornings.

~ Veg Puffs: A spiced vegetable filling encased in puff pastry, popular across regions.

~ Paneer Puffs: A vegetarian delight with a rich paneer filling.

~ Cheese Straws: Crispy and cheesy, ideal for light snacking.

Boosting Savory Sales:

1. Meal Combos: Pair savory items with beverages at a discounted rate.

2. Healthier Alternatives: Offer whole-grain or baked versions for the health-conscious.

3. Corporate Tie-Ins: Provide bulk order deals for office meetings and events.

Also Read: Affordable POS Softwares for Small Bakeries in India

Bakery Shop Bill Format

How to Choose the Perfect Location for Your Bakery

Additional Insights for Bakery Owners

Trending Bakery Beverages on Swiggy & Zomato

~ Cold Coffee & Mocha – A top choice for dessert lovers.

~ Hot Chocolate – A winter favorite that pairs well with brownies.

~ Bubble Tea – Trending among Gen Z and millennials.

~ Milkshakes – Chocolate, Oreo, and KitKat shakes are highly ordered.

~ Fresh Juices & Smoothies – Health-conscious customers are driving demand.

💡 Tip: Bundle beverages with best-selling baked goods for higher sales.

How Discounts & Offers Influence Bakery Sales

~ BOGO (Buy One, Get One Free) – Great for donuts, pastries, and brownies.

~ Festival Discounts – High demand during Diwali, Christmas, and Valentine’s Day.

~ Bulk Order Deals – Group discounts for party orders.

~ Free Delivery Above ₹299 – Encourages higher order values.

How Billberry POS Helps Bakery Owners Thrive

Managing online orders efficiently is crucial for bakery businesses. Billberry POS simplifies operations by:

1. Centralizing Orders: Sync Swiggy, Zomato, and in-store orders in one dashboard.

2. Real-Time Inventory Management: Avoid stock-outs by tracking ingredients live.

3. Automated Promotions: Set up discounts and offers directly from the POS system.

4. Quick Billing & Reports: Analyze daily sales and best-selling products effortlessly.

Contact BillBerry POS Today for more information.

Final Thoughts: Leveraging Online Trends for Bakery Success

~ Experiment with trending bakery items to stay relevant.

~ Analyze sales data from Swiggy/Zomato to identify top-selling products.

~ Offer personalized and festive-themed bakery items.

~ Optimize delivery speed and packaging to enhance customer experience

 

💡 Want to streamline your bakery business? Get a free Billberry POS demo!

How to Choose the Perfect Location for Your Bakery

Starting a bakery is exciting, but choosing the right location is the key to success. A good location can boost foot traffic, increase sales, and create a loyal customer base, while a poor location may lead to slow business despite having delicious products.

But how do you choose the perfect spot? 

In this guide, we’ll cover: 

Key factors to consider when selecting a bakery location. 

✅ How a Bakery POS System can help you analyze demand, footfall, and sales trends. 

✅ Common mistakes to avoid when finalizing a bakery location. 

 

Why Does Location Matter for a Bakery?

Your bakery’s success heavily depends on where you set up shop. The right location ensures: 

Higher Foot Traffic – More people passing by means more potential customers. 

Better Accessibility – If customers can reach you easily, they’ll visit frequently. 

More Profitability – A high-demand area generates higher sales and faster ROI. 

Customer Convenience – A bakery near schools, offices, or residential areas gets repeat business. 

But finding the perfect location isn’t just about gut feeling—it requires market research and data-driven decisions.

Mobile app location digital art

10 Essential Tips for Choosing the Best Bakery Location

 

1️⃣ Target the Right Customer Base 

Understanding your ideal customers is the first step in choosing a bakery location. Consider: 

Young Professionals? Set up near offices and commercial hubs. 

Families & Homemakers? Look for residential areas with steady footfall. 

Students? A spot near schools, colleges, or universities ensures daily business. 

Tourists? A prime location in a busy market or near attractions works best. 

💡 How a Bakery POS Helps: 

  • Tracks customer preferences and purchase trends. 
  • Identifies peak hours and best-selling items based on location. 

 

2️⃣ High Foot Traffic = Higher Sales 

A location with consistent foot traffic is crucial. Areas that work best for bakeries include: 

Busy Streets & Main Roads – More visibility = more walk-ins. 

Shopping Malls & Markets – Customers looking for quick snacks and desserts. 

Near Cafés & Restaurants – People often grab a bakery item after a meal. 

Avoid locations that are hidden, hard to access, or have low visibility. 

💡 How a Bakery POS Helps: 

  • Tracks real-time sales and customer flow data to measure foot traffic effectiveness.

3️⃣ Check Competition in the Area 

Before finalizing a location, analyze existing bakeries and competitors: 

Too many bakeries? The market may be oversaturated. 

No bakeries? Either a great opportunity or a sign of low demand. 

💡 How a Bakery POS Helps: 

  • Analyzes sales trends to identify high-demand items in different areas. 
  • Helps with competitive pricing strategies based on market demand. 

 

4️⃣ Affordability & Operating Costs 

A great location comes at a price! Before committing to a spot, consider: 

Rent & Lease Costs – Can your expected revenue cover rent? 

Utility Costs – Water, electricity, and gas expenses vary by area. 

Taxes & Permits – Check local tax rates and business regulations. 

💡 How a Bakery POS Helps: 

  • Tracks profit margins per location to ensure sustainability. 
  • Helps with sales forecasting to budget for rent and expenses. 


Also Read:
The Bakery Owner’s Guide to POS System: Features, Costs & Benefits

5️⃣ Accessibility & Parking Space 

Your bakery should be easy for customers to reach. Consider: 

Is there parking nearby? Essential for customers who drive. 

Is the location pedestrian-friendly? More walk-ins = better sales. 

Is public transport available? Ideal for urban areas. 

A location that’s hard to access will lose customers, no matter how good your products are! 

💡 How a Bakery POS Helps: 

  • Tracks customer frequency and sales volume in different areas to gauge accessibility impact. 

 

6️⃣ Proximity to Suppliers & Delivery Services 

Running out of ingredients during peak hours is every bakery owner’s nightmare. Choose a location: 

✔ Close to wholesale markets or ingredient suppliers for easy restocking. 

✔ Accessible for delivery services if you plan to offer online orders. 

💡 How a Bakery POS Helps: 

  • Manages real-time inventory tracking to prevent stock shortages. 
  • Helps with supplier coordination through central kitchen management. 

 

7️⃣ Space for Kitchen & Seating 

Your bakery layout depends on whether you: 

Only sell takeaway items – A small space works. 

Offer dine-in options – Need enough space for tables and customer comfort. 

Plan to expand – Choose a location that allows for future growth. 

💡 How a Bakery POS Helps: 

  • Tracks dine-in vs. takeaway sales to optimize store layout. 

Cinematic film location decor

8️⃣ Consider Peak Hours & Seasonal Demand 

✔ Is the area busier in the morning or evening? 

✔ Are sales higher on weekends or weekdays? 

✔ Does foot traffic increase during festivals or holidays? 

A Bakery POS System helps analyze: 

  • Peak sales hours and customer trends based on time of day. 
  • Seasonal demand shifts to adjust production accordingly. 

 Also Read: Bakery Shop Bill Format: What Every Bakery Owner Needs to Know

9️⃣ Local Business Regulations & Licensing 

Before signing a lease, ensure the location meets: 

Zoning laws for food businesses 

Health & safety regulations 

Food licenses and fire safety approvals 

Avoid locations where you might face legal hurdles in the future. 

 

🔟 Ability to Handle Bulk & Advance Orders 

A bakery near event halls, corporate offices, or wholesale buyers will get large bulk orders.

💡 How a Bakery POS Helps: 

  • Manages advance orders and custom bookings.
  • Tracks inventory consumption to prevent running out of ingredients. 

 

Common Mistakes to Avoid When Choosing a Bakery Location 

🚫 Ignoring Customer Flow – A cheap location with no foot traffic is a bad investment. 

🚫 Choosing Based on Rent Alone – Lower rent doesn’t always mean a better deal. 

🚫 Skipping Market Research – Always analyze competition and demand. 

🚫 Forgetting Expansion Plans – Choose a space that allows future growth. 

 

Final Thoughts: Let Data Guide Your Decision 

Selecting the best location for your bakery requires a balance of affordability, accessibility, and demand. Instead of relying on intuition alone, use data-driven insights to make informed decisions. 

A Bakery POS System helps by: 

✔ Tracking foot traffic & customer behavior. 

✔ Analyzing sales reports & peak demand hours. 

✔ Managing inventory & advance orders. 

✔ Helping you choose the best-performing locations. 

 

Ready to Set Up Your Bakery? Get a Smart POS System!

Want to streamline bakery operations and maximize sales? Discover how Billberry POS helps bakeries like yours manage sales, inventory, and customer orders efficiently!

📞 Book a Free Demo Today!