Your new Indian f&b business is a hidden gem, waiting to be discovered by hungry diners scrolling through their favorite apps. With these 20 essential online profiles, you’ll get noticed and create a buzz that keeps patrons coming back for more. To truly shine and attract a loyal following, you need to be where your customers are—online. In a landscape where foodies turn to their screens for recommendations, reviews, and mouthwatering visuals, having a powerful digital presence is your secret ingredient to success.
1. Google My Business
Your f&b business’ first impression starts here.
Pin your location, hours, and contact info on Google Search and Maps. Plus, gather reviews and show up in “near me” searches when customers are hungry!
2. Instagram
If your food looks good, show it off.
Instagram is where your beautifully plated meals and cozy café & restaurant interiors come to life. Share Stories, posts, and Reels to keep customers engaged and hungry for more.
3. Facebook
The social media giant you can’t ignore.
From event promotions to customer reviews and real-time updates, Facebook is where your restaurant’s/cafe’s voice can be heard loud and clear. It’s also great for running ads!
4. TripAdvisor
Reach the travelers who are always on the hunt for good eats.
Whether your new f&b business caters to locals or tourists, a strong presence on TripAdvisor with positive reviews will attract foot traffic from people visiting your area.
5. Zomato
A must-have for India’s foodies.
Zomato’s millions of users rely on it for restaurant & cafe recommendations, menu details, and reviews. A listing here ensures your café doesn’t go unnoticed.
6. Swiggy
When customers want to eat at home.
Partner with Swiggy to deliver your signature dishes right to your customers’ doorsteps. It’s essential for reaching the ever-growing delivery market.
Curious about the story behind the Zomato and Swiggy logos? Check out our blog here!
7. Dineout
Your table awaits!
By listing your café on Dineout, you not only streamline the reservation process but also attract food lovers looking for the perfect spot to enjoy a meal with friends and family.
8. UberEats
Delicious food, delivered fast.
Like Swiggy, UberEats connects your kitchen to hungry customers who prefer delivery. Being on both platforms boosts your visibility and sales.
9. Clicktable
Revolutionize your restaurant management.
Clicktable is a cloud-based restaurant management suite designed to streamline operations from reservations to billing. With its user-friendly interface, you can manage tables, track orders, and analyze sales data all in one place.
10. JustDial
For the local search heroes.
Especially popular in India, JustDial helps potential customers easily find your restaurant’s or cafe’s phone number, address, and reviews.
11. LinkedIn Business Page
It’s not just for job seekers.
A LinkedIn business page can help your restaurant connect with suppliers, potential employees, and even business partnerships. It also shows that your café/restaurant is serious about its brand.
12. YouTube
Where storytelling and food meet.
Create short videos showcasing how you make your dishes, behind-the-scenes looks, or chef interviews. YouTube is the perfect platform for bringing your café’s personality to life.
13. Pinterest
The visual inspiration board for food lovers.
Post images of your dishes, recipes, or décor ideas to inspire potential customers. Pinterest users love to pin food ideas, and your café can be part of their next meal inspiration.
14. Twitter
Keep it short and sweet, just like a good espresso.
Use Twitter for quick updates, promotions, and fun interactions with your customers. It’s perfect for sharing daily specials or engaging with a foodie community in real-time.
15. SurveySparrow Inc.
When reputation matters.
Make table bookings a breeze for your customers by getting listed on OpenTable. It’s perfect for managing reservations and ensuring a smooth dining experience.
16. Zagat
When reputation matters.
Zagat’s renowned ratings can give your café/resaurant credibility, especially among food critics and serious diners. A good review here can put you on the culinary map.
17. GrubHub
Tap into the delivery boom.
Popular in the U.S., GrubHub is a massive platform for food delivery. If your f&b business serves an international audience or is in a tourist-heavy area, don’t miss out.
18. MenuPages
Hungry customers need to see your menu.
Your menu is your café’s hero. By uploading it to MenuPages, you’re making it easy for people to browse your offerings and decide what they’ll order before stepping in.
19. Snapchat
For the cool, young crowd.
Snapchat is a fun way to engage with younger customers. Use it for quick behind-the-scenes peeks or offer time-limited deals for followers who love discovering new spots.
20. Food Blogger Platforms (e.g., EazyDiner)
Let the influencers do the talking.
Get your café noticed by local food bloggers and reviewers. Platforms like EazyDiner are great for securing reviews and recommendations, boosting your visibility among foodies.
Final Fry: Why These Profiles Matter
By having a presence on these 20 platforms, you’re opening the door to new customers, growing your digital footprint, and staying ahead in the competitive F&B business. It’s all about making it easier for people to find you, love your food, and come back for more.
Ready to put your new F&B business on the map? Let’s cook some digital success!
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